“For Sulzberger Jr, the lightbulb came on when he went to work in the advertising department. ‘I figured I’d give it a year, I’d hate it, and I’d go back to the newsroom,’ he said. But then he made his first big ad sale and ‘realized that I had just covered Johnny Apple’s liquor bill for a year!’”
—Arthur Sulzberger Jr., newly retired chairman of the New York
Times, in Charles Kaiser, “‘I figured I’d give it a year’: Arthur Sulzberger Jr. on how the New York Times turned around,” The Guardian, Dec. 20, 2020.
• Editorial Comment: That's a big ad sale.
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